Arista: 1992
(2014 Update:
When I wrote this, the notion of 'step' as a jokey descriptor was long thought dead, a relic of '90s drum 'n' bass genre splintering. Then dubstep started getting popular, and soon we saw 'step' for any damn variation of music adding a half-step beat. Chillstep, brostep, trancestep, psystep, popstep, drumstep, whalestep, and so on. I wonder if anyone is bold enough to try hipnostep.
This review was fun to write, though filled with a ton of awful grammar, some of which I've cleaned up for this posting. I think it captures the guiltless giddiness one can still experience when listening to old school rave music, no matter how absurd some of it came off. Jump!
remains good stupid fun in a way that's rare in today's stupid-fun music. You're damn straight I'm wearing Nostalgia Headphones for this!)
IN BRIEF: Aaaaaarrrrreeee yyoooooooouuuuuuu reeeeaaaaaaadddddyyyyy!!??
You gotta love the cheekiness of some groups. Hardly content at being lumped into the same category of rave hardcore tearing up parties across the Atlantic, Los Angeles based act The Movement came forth with their own style. Comprised of the blistering beats and hoover-rific hooks of Belgian raves, and adding hip-hop influences from rhythms to MCing, this brand new form of techno would burst forth from the southern California scene as they promoted their own brand of L.A. P.L.U.R. And this new revolutionary genre’s name? Hipno!
Yes, you read that right. Hipno. Never heard of it? If so, don’t feel bad; you’re not alone in the confusion.
Hipno. It’s the kind of name folks bullshitting stupid genre names would come up with: like braindance, or progressive dub, or boomcore, or bassline-house, or speed speedcore, or chicstep, or indie techno, or vocal trance, or ‘rocktronica’, or no-step ambientcore, or hip-hop tripstep fallcore, or progressive stepcore, or anything with ‘progressive’, ‘step’, or ‘core’, or... well, you get the idea.
Yet, The Movement were so proud of their clever new genre name, they went and had it trademarked on their label, Sunshine Entertainment Corp. Yes, you read that right too. Trademarked!
How, exactly, do you trademark a genre name?
Ah, it doesn’t matter. What does is whether The Movement’s sound was worth trademarking a name for it. In a nutshell, this is hipno: one part 2 Unlimited knock-off; one part ragga MCing ; one part hip-hop beat interludes; mixed in the L.A. rave scene’s jovial attitude.
And you know what? It actually works!
Lead track
Jump! makes no bones about what it aims to do. The intro rhythms warm you up, then break down to let Hazze (the MC) give you a countdown. “5... 4... 3... You know the rest!” Then, boom! You’re right into the thick of it with thumping beats, shout-a-long “jump everybody jump”s, and vintage old school rave synths. While the riffs may sound stuck in 1992, the rhythms for
Jump! still carry incredible weight to them even today. Eventually, the song calms down, hip-hop beats boppin’ about before picking the pace up again, head ing out for a big finish. Man, but is this track ever a lot of-
Eh? What’s that? Oh, I have them on right now? Sorry about that.
*Removes Nostalgia Headphones*
Okay,
Jump! is fun, but that enjoyment is based on pure novelty: listen to it once in a sitting, get a silly grin on your face, go with the flow, and move on. Problem is, The Movement don’t. While some acts can milk a simple formula for an album’s worth of material, The Movement clearly lack that level of aptitude, and you quickly realize they’re a one-trick pony.
Aside from the ragga-influenced
Tell Tú Mama (another fun track, true, but rather by the book), every other original track (and there’s only three) follows the exact same pattern as
Jump!. Same beats, same MCing, same synths, hell even some of the same riffs! The only thing that really changes much is the topic of the track: instead of jumping,
Shake That — encourages you to shake your ass;
Don’t O.D. gives a quaint warning against overdosing on drugs, which I’m sure made BMG happier about signing a rave act;
B.I.N.G.O.... um, you remember the song with the dog, right? There’s bits of charm at some points (I’m still a sucker for the ‘aah’ pads in
Don’t O.D., even without Nostalgia Headphones) but equally annoying things too. Let’s just say I wasn’t sad to see whistles fall out of popular favor in rave music.
So, what about all those mixes in the second half of the album? Do they tamper with the formula much? Not really, as all but one are done by The Movement anyway. The
Funky Hipno Remix of
Jump! relies the hip-hop beats rather pumping rave ones, and the
Tribal Mix of
B.I.N.G.O. settles for brisk, unremarkable rhythms. The other two may as well be extended mixes.
The one non-Movement remix comes of something of a surprise when you look at the production credits:
Holographic Jump! is a remix by none other than Jam el Mar. And, while not the most brilliant remix Jam’s ever done, it’s certainly a nice change of sound on the release. Sure enough, he does the old school trance thing with
Jump!, as loops layer over each other with spacey pads and simple rhythms. Sounding more like a Dance 2 Trance production than a Jam & Spoon one, the main riff he uses is quite raw, but then what hasn’t on here?
In the end, hipno died before it ever got off the ground, after which The Movement went onto other things, some with better success (Richard “Humpty” Vission has had a decent run as a house DJ since). Because this ‘revolutionary’ genre is hardly revolutionary at all, this album isn’t even worth picking up as a historical artifact of failed genres: it bears far too much similarity to regular old school rave music to be treated as anything but.
However, there is still some fun to be had with this. The lead single
Jump! was probably one of the better hits of this kind of music, and although there isn’t much else to be had here, the unapologetic silliness of some of these tracks is good for a laugh if you’re just chilling out with friends. If you ever see this in a bargain bin or used shop, and can’t get enough of that old school sound, you could do worse.
(Special thanks to the folks at Discogs for some of those genre names)